An anniversary is not only a wonderful reason to celebrate success together, but also to further deepen brand knowledge and to build on brand culture.
Create a celebratory setting for Nestle’s 150-year birthday, whereby the unique culture, company pride and the experience of the brand get a boost.
We used the idea of ‘Nestival’, to create celebratory stages for the diversity of brands, groceries and experiences. From George Clooney from Madame Tussaud, to Bingo with the ROLOs, to the Wagner pizza delivery service on the dancefloor and the presence of Master Chef Alain Alders. All the brands got a stage fitting to their own, authentic self.
An anniversary event for 380 visitors with 20 different brands. Full of music, dance and great food and company. Where employees gained new insights about each other and the diversity of brands.